About
NewOrigin
We invest with purpose - helping founders grow, innovate, and build enduring value through strategic, flexible partnerships.
Who We Are
NewOrigin is a founder-first investment firm led by Ben Brandes, an innovative and entrepreneurial private equity investor. We specialize in growth-stage businesses across aging, healthcare, and financial wellness — sectors that support quality of life and long-term impact.
We’re not a typical investor. We’re hands-on partners who work alongside leadership teams to scale what’s working and protect what matters. Our flexible, collaborative approach helps companies grow with intention and purpose.
What Guides NewOrigin
The beliefs and principles that shape how we invest, operate, and partner
Vision
To build a future where founder-led businesses grow with purpose, create meaningful impact, and strengthen the communities they serve.
Mission
To partner with exceptional operators to scale their vision, deliver long-term value, and align capital with purpose.
Core Values
Integrity
Collaboration
Perspective
Innovation
Execution
Humor​
ABOUT Ben
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Ben Brandes is a seasoned private equity professional with over 25 years of experience helping companies grow, transform, and realize their long-term potential. His work spans investment banking, capital strategy, fund leadership, and board roles — but what Ben values most is being in the trenches with great operators.
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Before launching NewOrigin, Ben led three investment funds and managed a portfolio of over $1B in control-oriented private equity investments. He also built and led business development for private equity practices at CrossCountry Consulting, Accordion Partners, and Grant Thornton, forging deep relationships with investors and operators across the U.S.
At NewOrigin, Ben partners with founders who want more than capital — those seeking a strategic advisor to help scale, protect, and evolve their vision. He focuses especially on businesses addressing the needs of aging populations, improving wellness outcomes, and creating durable value in underserved sectors.
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Outside of work, you’ll often find Ben on a basketball court, enjoying time with friends and family, or trading ideas with fellow business builders.